TCE Client, Taziki's, Debuts Summer Offerings
Full article available at Restaurant Magazine.
Taziki’s Mediterranean Café is rolling out fresh summer flavors, and Restaurant Magazine gives us a look. These limited-time offerings lean into what the brand does best: bold, bright Mediterranean dishes made from scratch.
This season’s menu features Greek Lemon Chicken Soup, a new Spicy Pimento Cheese appetizer, and other craveable updates. Each one brings in seasonal ingredients, layered flavors, and a lighter feel that works well for warmer weather. The approach is smart. It keeps things fresh for regulars, draws in new guests, and doesn’t disrupt the flow of operations.
What stands out most is how aligned this is with the brand’s identity. These aren’t just summer specials. They reinforce the café’s commitment to fresh prep, clean flavors, and thoughtful sourcing. We always look for this kind of cohesion when guiding clients through menu innovation. When a dish supports the story of the brand, it works harder on every level.
Taziki’s also uses these limited-time items as a tool for engagement. They energize teams, spark interest online, and give guests something to talk about. Seasonal updates like this keep the experience moving forward without a full-scale overhaul.
It's a strong example of how to use flavor to build brand momentum.