Gary Occhiogrosso
Franchise Growth Solutions
TCE CEO Graham Humphreys joined Gary Occhiogrosso for his MasterMind Minutes Series that features one guest, one question and one expert answer. Graham's question: How can restaurants rebrand in a way that entices franchisees?
In this interview, Graham uses Slapfish, a recent TCE client, as an example of how a concept overhaul can make a brand dramatically more alluring, not only for customers, but for prospective franchisees.